The Hollywood Renaissance continues, as evidenced by the influx of hotels, apartment complexes and mixed-use buildings. The Heart of Hollywood project is in its early stages and will focus on a grand vision for the Walk of Fame. The eastern end of the Boulevard at Hollywood & Vine and the western end at Hollywood & Highland are in pretty good shape. The middle of Hollywood Boulevard, on the other hand, has maintained its dark, dank, depressing look for decades. That will soon change and leading the way is the Hollywood & Wilcox 15-story mixed use development of 260 multi-family units with 10% devoted to workforce (moderate) units. There will be almost 18,000 square feet of commercial space, 5 parking levels and plenty of common, planted space. The historic Attie building on the corner and the iconic "You Are The Star" mural on its west wall will be restored and rehabilitated to its original luster.
Developed by the LeFrak Organization out of New York, a preeminent, family-owned property company committed to community development and long-term ownership, the company is no stranger to Hollywood. The LeFrak brand is synonymous with excellence in design, construction, engineering, and urban planning. Their building at 7060 Hollywood is an award winner and the firm is acclaimed around the globe for the quality of its projects and properties..
Kudos to LeFrak for delivering needed housing, respecting Hollywood's history and enhancing the neighborhood.